I am

Michael Sullivan.



I’m a results-driven multidisciplinary creative leader within DX*

Founder and SVP Design of Metropolis Media Group, Barcelona 2001, a creativity-first powerhouse. Thanks to an unbeatable work culture, passion and meticulous craftsmanship, Metropolis became a go-to agency for innovative minds and new-thinkers.

More than 100 creatives worked with Metropolis, and together we delivered award winning brand and digital solutions. Our client list spun from luxury life-style to fin-tech brands such as LVMH, W-Hotels, BNP Paribas and Intel.

After almost 20 years between Barcelona, Paris and London, I exited Metropolis and moved to Stockholm.

In Stockholm I spent 3 years building an in-house design studio for a consulting company, making sure they integrated, scaled and where profitable. The business in combination with overseeing the creative innovation, from A to Z is my forte, assuring a smooth delivery of any kind of product, brand or digital solution.

Since 2021 I’m working as Head of Brand Experience and Design, Nordics, for Accenture Song, the largest creative agency in the world. Driving design and creativity first, with access to over 750.000 experts is just breathtaking!

Apart from designing and innovating I have the privilege to speak publicly about design, brand transformation and mentor other creatives and leaders. I’m on the advisory board of VICITY , the worlds first AI based city guide, curating the best city experiences for you. 

Feel free to say hello here,


*Digital Products,  Solutions & Innovation within UX/CX/BX






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